Social Media is great way for clubs to communicate and interact with members, potential members and supporters.
It can publicize the club and build value. Facebook, Instagram, Twitter and YouTube are some of the more common social media channels clubs can use to reach out to their audience.
NSW Office of Sport - Marketing on Social Media
Play By The Rules - Social Media
The FFA acknowledge the emergence of new technology and communication mediums (Social Media), and wish to enable such Social Media to be used to benefit football and its participants, and to applaud achievements.
However, participants within football need to be mindful of the possibility of Social Media being used inappropriately.
Inappropriate use may occur unintentionally or when participants do not realize that their comments, once published are in a public forum, and are difficult to retract.
The FFA Member Protection Policy provides guidelines as to what is and is not acceptable on Social Media.
Football Federation Australia - National Member Protection Policy
Examples of Member Federation Social Media Policies
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